What synergies do you see coming from Ace Hardware’s acquisition of Handyman Matters Franchise? What do you think of the overall growth opportunity for retailers aligning with the do-it-for-me (DIFM) market? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : Ace is jumping on the bandwagon of Angie’s Read more…
Do you think retailers such as Walmart, Dick’s Sporting Goods and others are compelled to take steps to mitigate gun violence because of the failure of political leaders to do so? Will Walmart be penalized or rewarded by customers for the steps it is taking? Interactive Edge’s CEO, Zel Bianco Read more…
How should retailers deal with pranksters without violating their rights and potentially making matters worse on social media? How should they prepare their staff for such incidents? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : This is such BS and yet another dark side of social media. Read more…
Do you see more benefits than drawbacks of Sold by Amazon for third-party sellers on the platform? What is Amazon trying to achieve? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : This will help but will not resolve Amazon’s Wild, Wild West ecosystem of sellers and pricing. Read more…
Whose responsibility is it to prevent counterfeit books from being available on Amazon? Is there any way for other booksellers to benefit from selling “real” books? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : This is a serious issue for book lovers everywhere. The fact that this Read more…
What advice would you have for using multiple data sources for category and customer insights? Where do you see the core challenges in managing and aligning disparate data? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : Utilizing multiple data sources cannot be overstated. This is the first Read more…
What do you think drove FedEx’s decision to end its U.S. business with Amazon, and was it a smart move? Is the development good or bad for Amazon, UPS, other carriers and other retailers? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : They were smart to preempt Read more…
How do you think Target’s “best of” promotion will come off? Has Target’s designer collection success over the past 20 years been more about merchandise or marketing? What impact have Target’s collaborations and its commitment to style had on retailing over the past 20 years? Interactive Edge’s CEO, Zel Bianco Read more…
Do you approve of Kroger’s move to charge customers for cash back debit card purchases? Will the practice of charging fees for cash back become common in retail stores over the next two years? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust : I can understand that they Read more…
What are the benefits and limitations to brand managers of the measurement model of brand coolness presented in the study? What advice would you have for brands concerned about losing their cool as they move from “niche cool” to “mass cool”? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Read more…