Will Instacart and Shipt be able to hold their own — perhaps even gain ground — against Amazon? Are you more bullish on one company’s prospects versus the other in near- and long-term? Interactive Edge’s CEO, Zel Bianco comments: First, Read more…
What were your favorite and least favorite commercials from this year’s Super Bowl broadcast and why? Interactive Edge’s CEO, Zel Bianco comments: The Toyota spots were the most memorable to me because they did not focus on their cars. They Read more…
What can Super Bowl ads do for brands that regular ads can’t? Has the value derived from Super Bowl ads increased or diminished in the last few years? Do they work better for established brands or for newer brands and Read more…
New York, NY – February 2, 2018 – Interactive Edge, an award winning data analysis and presentation reporting solutions firm serving the needs of the Consumer Packaged Goods (CPG) industry for over 20 years, was named one of the 10 Read more…
Should retailers be aggressive or patient at this point in investing in enabling retail workers with AI? What’s causing the apparent slow pace of investment? What’s your overall advice to retailers around applying AI to their workforce and work processes? Read more…
Will Amazon Go be a hit with shoppers? Do you expect Amazon to expand the store concept? Will it bring the technology to Whole Foods, as well? Interactive Edge’s CEO, Zel Bianco comments: I think it will be a hit Read more…
What advice would you have for retailers looking to create a culture of change? What hurdles do retailers face when encouraging associates to embrace many of the new or soon-to-arrive digital tools? Interactive Edge’s CEO, Zel Bianco comments: Most companies Read more…
Do you think Kohl’s is on the right path with its plan to lease space within its stores to grocery and/or convenience store partners? What do you see as the challenges with such an arrangement? Are there companies that you Read more…
How will Whole Foods’ new program requiring vendors to help pay for shelf space, displays and in-store sampling affect its business? What will it mean for rivals and for its vendor relationships? Interactive Edge’s CEO, Zel Bianco comments: This is Read more…
Should retailers be considering concepts and real estate investments that will build them into the fabric of the new walkable suburb? Interactive Edge’s CEO, Zel Bianco comments: Yes, they should be. My son and daughter-in-law just bought into an area Read more…