DISCUSSION QUESTIONS: Do you see the pandemic becoming a milestone event accelerating the casualization of wardrobes? How much of a blow will tailored suits, dresses, high heels and other formal wear take from the pandemic and how long will it last?
Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust:
It is unfortunate that this trend may stick. It’s not that I miss putting on dress clothes but think of the dry cleaners that will eventually go out of business – many already have. What about the thousands of retailers that are all about business dress – suits, ties, dress shoes and more? Yes, the Brooks Brothers and Men’s Wearhouses of the world will change with the trend but they will likely never be able to achieve the profit margins that suits generated.
Then again, trends are trends and even this one may not last forever. We may get tired of dressing causally and perhaps go back to a more business look in the days and years to come. That would certainly be a welcome change for many retailers and landlords who are trying to keep storefronts occupied.
Read the entire article at Retail Wire:
Just how casual will wardrobes become?
