DISCUSSION QUESTIONS: Is Amazon facing a make-or-break period based on how it executes amid the pandemic? What will define the company’s success?

Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust :

Given what retailers and their frontline workers have been going through and will for some time, they should suspend many of the promotions and use the extra margin to pay their employees a bonus! Employees are truly putting their lives on the line and retailers deserve our support during this challenging time. After that, I would like to see the promotions go to those that really need them to make ends meet, at least for awhile. Retailers deserve a break.

Read the entire article from RetailWire:

https://retailwire.com/discussion/is-it-time-for-essential-retailers-to-stop-running-in-store-promotions/#comment-161459