DISCUSSION QUESTIONS: Will Amazon Go convenience stores be successful in suburban locations? What products and services will Amazon need to offer to compete against other c-store operators in those areas?
Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust:
Amazon Go is going big(ger) in suburban locations
We go to convenience stores because they are generally quick. I have found that lately, the lines are quite long so yes, I think it will take off, but slowly. It will make the convenience store trip more convenient, but just as self-checkout was going to be the answer to slow checkout, they are not for everyone. Younger shoppers will adopt very quickly just as they have in urban areas. It will become more prevalent as the issue of getting workers to work retail will not be going away anytime soon.