DISCUSSION QUESTIONS: Will a grocer with a stripped-down inventory, dedicated to helping customers with meal prep, succeed in the long run? What are the chances of such a concept catching on nationwide? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: Man, I hope so. This is a great Read more…
DISCUSSION QUESTIONS: What role does storytelling around acts of service, like the tire story, play in creating a culture focused on customer happiness? Is it both possible and smart to build a retail customer service culture similar to Nordstrom in this day and age? Interactive Edge’s CEO, Zel Bianco comments, Read more…
DISCUSSION QUESTIONS: Do you agree that grocers and food brands are missing opportunities to capture a greater share of purchases made by Americans 50+? If yes, how should they correct the situation? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: Yes, absolutely agree. It really is a no-brainer Read more…
DISCUSSION QUESTIONS: Do you agree that digital-only coupons discriminate against the elderly and lower-income households? Is there a path to incentivize most shoppers to connect digitally without mistreating the technology-challenged? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: Some apps tend to be rather quirky, so unless there Read more…
DISCUSSION QUESTIONS: Is Amazon’s use of national brand data to inform its private label decisions different from the way other retailers handle that information? Should Amazon consider exiting its private label business to end charges and overall speculation that it unfairly favors its own brands on its platform? Interactive Edge’s Read more…
DISCUSSION QUESTIONS: What are the most effective methods for grocers to inspire home cooks and help them overcome cooking fatigue? Is social media an under-tapped or overhyped tool for reaching home cooks? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: Ideas for meals that are relatively quick and Read more…
DISCUSSION QUESTIONS: Does it make sense that up-tempo, major mode music in marketing can help consumers follow through on their intentions to purchase more ethical and sustainable products? What’s your overall theory on the influence of music in driving purchases in marketing or on selling floors? Interactive Edge’s CEO, Zel Bianco Read more…
DISCUSSION QUESTIONS: Which business — snacks, cereal or plant-based food — benefits the most and least from Kellogg’s potential spinoffs? Is the divestiture of many mega-conglomerates healthy for the retail industry and do you see it continuing? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: Kellogg will likely Read more…
DISCUSSION QUESTIONS: How have you been seeing inflationary pressures altering grocery shopping habits? How may grocery behavior be different from past similar inflationary periods? Interactive Edge’s CEO, Zel Bianco comments, featured on RetailWire’s Braintrust: Good quality private label will be the winners as well as Costco overall and their private Read more…
DISCUSSION QUESTIONS: Do findings like those in the Stor.ai survey change how retailers should look at their investments in, or competition from, ultra-fast grocery delivery? What factors do you see impacting the role that rapid delivery plays in the overall retail landscape and what shape will the service eventually take? Read more…